Privacy policy

PRIVACY POLICY

Last updated: August 31, 2026

At BellaIntima, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how BellaIntima ("BellaIntima", "we", "us" or "our") collects, uses, stores and shares your personal information when you visit our website, purchase our products, contact us or otherwise interact with our services.

BellaIntima operates this online store using Shopify, which provides the technology that allows us to offer our products and services.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

1. Who We Are

BellaIntima is responsible for processing your personal information in accordance with applicable data protection laws.

For any questions about this Privacy Policy or the processing of your personal information, you can contact us at:

bellaintiimaa@gmail.com

2. Personal Information We Collect

Depending on how you interact with our website, we may collect the following categories of personal information.

Information You Provide Directly

This may include:

  • Full name

  • Billing and shipping address

  • Email address

  • Telephone number

  • Account information, if you create an account

  • Order and purchase information

  • Information provided when contacting customer service

  • Information provided when submitting a product review or other content

Payment Information

When you make a purchase, your payment information is processed by our payment providers.

We generally do not have access to your complete payment card details.

We may receive information such as payment confirmation, transaction details, payment method and other information necessary to process your order.

Information Collected Automatically

When you browse our website, certain information may be collected automatically, including:

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Pages viewed

  • Website interactions

  • Referring website

  • Approximate location

  • Cookies and similar technologies

  • Information about how and when you use our website

We use cookies and similar technologies in accordance with applicable laws and your preferences where consent is required.

3. How We Collect Your Information

We may collect personal information:

  • Directly from you when you place an order, create an account or contact us.

  • Automatically when you browse or interact with our website.

  • Through Shopify and service providers that help us operate our store.

  • Through third-party services or applications that you choose to interact with.

4. How We Use Your Personal Information

We may use your personal information for the following purposes:

Processing and Fulfilling Orders

We use your information to:

  • Process and confirm purchases

  • Process payments

  • Prepare and ship orders

  • Provide order confirmations

  • Provide shipping and delivery updates

  • Process returns, refunds and exchanges

  • Provide customer support

Legal basis: performance of our contract with you and compliance with applicable legal obligations.

Customer Support

We use information you provide to respond to questions, resolve issues and provide customer assistance.

Legal basis: performance of our contract and, where appropriate, our legitimate interests in providing effective customer support.

Website Operation and Improvement

We may use information about how visitors interact with our website to maintain, improve and personalize our services.

Legal basis: our legitimate interests or your consent where required by applicable law.

Fraud Prevention and Security

We may process information to detect, investigate and prevent fraudulent transactions, security incidents and other unlawful activity.

Legal basis: our legitimate interests in protecting our customers, website and business, and compliance with applicable legal obligations.

Marketing

Where permitted by applicable law and, where required, with your consent, we may use your information to send promotional communications about BellaIntima, including information about products, offers and promotions.

You can unsubscribe from marketing communications at any time by using the unsubscribe link included in our emails.

Legal basis: your consent where required by law, or another lawful basis where permitted.

Legal Compliance

We may process personal information when necessary to comply with applicable laws, regulations, court orders or other valid legal requests.

Legal basis: compliance with a legal obligation.

5. Legal Bases for Processing

Where the General Data Protection Regulation (GDPR) or similar data protection laws apply, we process personal information based on one or more of the following legal bases:

  • Performance of a Contract: when processing is necessary to fulfill your order or provide a service you have requested.

  • Legal Obligation: when we are required to process information to comply with applicable laws.

  • Legitimate Interests: when processing is necessary for purposes such as security, fraud prevention, customer support or improving our services, provided that our interests do not override your fundamental rights and freedoms.

  • Consent: when you have given us permission to process your information for a specific purpose, such as certain marketing communications or non-essential cookies.

Where processing is based on consent, you may withdraw your consent at any time.

Withdrawal of consent does not affect the lawfulness of processing carried out before your withdrawal.

6. Cookies and Similar Technologies

We use cookies and similar technologies to:

  • Operate and secure our website

  • Remember your preferences

  • Understand how visitors use our website

  • Improve our services

  • Support marketing and advertising activities where permitted

Some cookies are necessary for the website to function properly.

Where required by applicable law, we will request your consent before using non-essential cookies.

You can manage your cookie preferences through the cookie consent tools available on our website or through your browser settings.

Shopify provides customer privacy and cookie-management tools that can be configured according to the regions where you sell.

7. Who We Share Your Information With

We may share personal information with trusted service providers when necessary to operate our business and provide our services.

These may include:

  • Shopify

  • Payment processors

  • Shipping and fulfillment providers

  • Customer service providers

  • Website and technology providers

  • Analytics providers, where applicable

  • Marketing and advertising providers, where applicable

  • Fraud prevention and security providers

  • Professional advisers, where necessary

These providers may process personal information on our behalf or, depending on the service and applicable law, act as independent controllers.

We do not sell your personal information for money.

Where applicable law gives you the right to opt out of certain forms of targeted advertising or data sharing, you may exercise that right through the privacy tools available on our website.

8. Shopify

Our online store is hosted by Shopify.

Shopify processes personal information in connection with providing its services to us and may process certain information according to its own privacy practices.

For more information about how Shopify processes personal information, please review Shopify's Privacy Policy.

Shopify also provides privacy tools that allow customers to manage certain privacy choices and requests.

9. International Data Transfers

Because we operate an international online store and use service providers that may operate in different countries, your personal information may be transferred to, stored or processed outside your country of residence, including outside the European Economic Area (EEA).

Where required by applicable law, we use appropriate safeguards for international data transfers, such as:

  • Adequacy decisions

  • Standard Contractual Clauses

  • Other legally recognized transfer mechanisms

The GDPR does not generally prohibit transfers outside Europe, but appropriate protections must be in place where required.

10. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

The length of time we retain information may depend on:

  • The purpose for which it was collected

  • Whether we need it to provide our services

  • Legal and accounting requirements

  • The resolution of disputes

  • Fraud prevention and security

  • Our contractual obligations

When personal information is no longer required, we will delete it or anonymize it where reasonably possible, subject to applicable legal requirements.

11. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have the right to:

  • Access the personal information we hold about you.

  • Correct inaccurate or incomplete personal information.

  • Delete your personal information in certain circumstances.

  • Restrict certain processing activities.

  • Object to certain processing activities, including certain direct marketing.

  • Withdraw consent where processing is based on consent.

  • Data Portability: receive certain personal information in a structured and commonly used format or request its transfer to another organization where applicable.

  • Opt Out: opt out of certain targeted advertising or data-sharing activities where applicable.

To exercise your rights, contact us at:

bellaintiimaa@gmail.com

We may need to verify your identity before processing your request.

We will respond to valid requests within the timeframe required by applicable law.

12. Marketing Communications

If you have subscribed to receive marketing communications from BellaIntima, you can unsubscribe at any time by:

Even if you opt out of marketing communications, we may still send essential transactional communications, such as:

  • Order confirmations

  • Shipping updates

  • Delivery information

  • Refund information

  • Other communications relating to your purchases

13. Children's Privacy

Our website and services are not intended for children.

We do not knowingly collect personal information from children where prohibited by applicable law.

If you believe that a child has provided us with personal information, please contact us at:

bellaintiimaa@gmail.com

We will review the request and take appropriate action where required by applicable law.

14. Data Security

We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration or disclosure.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

15. Third-Party Websites and Services

Our website may contain links to third-party websites, applications or services.

We are not responsible for the privacy practices, content or security of third-party websites or services.

We recommend reviewing the privacy policies of any third-party website or service before providing personal information.

16. Automated Decision-Making and Profiling

Where applicable, certain technologies may analyze interactions with our website to personalize content, recommendations or advertising.

We do not use personal information to make decisions producing legal or similarly significant effects on you solely through automated processing, unless otherwise required or permitted by applicable law and properly disclosed.

17. Complaints

If you have concerns about how we process your personal information, please contact us first at:

bellaintiimaa@gmail.com

If you are located in France or the European Economic Area, you may also have the right to lodge a complaint with your local data protection authority.

For France, the relevant authority is:

Commission Nationale de l'Informatique et des Libertés (CNIL)

You can find information about your rights and how to contact the CNIL on its official website.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

  • Our business

  • Our services

  • Our technology

  • Our privacy practices

  • Applicable legal or regulatory requirements

When we make changes, we will update the "Last updated" date at the top of this Privacy Policy.

We encourage you to review this Privacy Policy periodically.

19. Contact Us

If you have any questions about this Privacy Policy, our privacy practices or your personal information, please contact us at:

bellaintiimaa@gmail.com

We will do our best to respond to your request as soon as reasonably possible.